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"Is it worth it? That's fairly easy. What's my average size sale? If I get one sale per year, I've paid for the program for four or five years. Let's say I pay $7,500 and get just one referral. It will be a quality referral. The cost is not a roadblock at all."
Johnny Adcock

Is it Worth It?

The base package price of $7,500 gives you 12 exposures a year to 50 advisors for a total of 600 potential exposures.

Consider the following scenario:

20% of your messages are viewed. Of those,
20% result in a meaningful conversation about a case. Of those,
20% result in a paid case.

That equates to approximately five paid cases. What is an average case from a professional advisor worth to you? If you think that an average case may be worth about $20,000, then this program may have the potential to increase your revenues by $100,000 annually.

For many producers in this market, just one case could pay for the program many times over.

In addition to the revenue which may be directly attributable to a call generated by the video message, also remember the indirect benefits, including:

The One Minute Advisor™ program can help position you as the advisor of choice for big cases. Regularly talking about advanced and creative strategies will help to reinforce your reputation as having the ability to add value to your advisors with cutting-edge and innovative ideas.
The One Minute Advisor™ program can help you build and maintain a "top of mind" position with your professional advisors. The more they see you in a professional setting bringing ideas of value in a timely way, the more likely they are to think of you when they encounter a situation in which you could help. This offers a huge competitive advantage.
The One Minute Advisor™ program can generate responses and meaningful opportunities. The messages encourage them to email or call you. Every message can have a call to action.